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Posts Tagged » custom apparel

High Standards and Happy Customers: Celebrating 35 Years

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Aug 3, 2016 From the Sales Team , , , , , , , , , , , , , , , , Comments are off

Silkworm is celebrating our 35th Anniversary. What started out as screen printing t-shirts in a basement turned into a full line apparel and promotional product company with over 70 employees. We are proud to be the Heartland’s choice for custom apparel, promotional items, awards, signage, graphic design, embroidery and more. The secret to our success extends far beyond our quality products.   The foundation of our business, is and has always been, to produce quality orders, on time, delivered with awesome customer service. We have made it a commitment from day 1 to give back to the communities we serve through volunteer work and programs, donations and sponsorships. Our amazing team members are dedicated to getting to know our customers, your business and finding the best products to help make your first impression last. From classics to new trends, our team works hard to perfect our craft and provide you the best quality and best look to get you noticed.   Beyond products and services, and quite honestly, our most important pillar of success is our dedication to our company culture and our investment in our employees. We believe in creating relationships with our customers and are extremely grateful to our Silkworm advocates. We value a fun workplace that encourages our team members to be unique and grow personally and professionally. Our company culture is our brand and it’s the reason we are one of the best places to work in the Heartland. Choose your attitude, Play at work, make someone’s day and be present.   We are grateful for all the wonderful relationships that we have founded throughout the years. We are proud to give back and be active in our communities. We are excited to continue the traditions and build an even stronger future in the community that [...]

Back to School

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Jul 6, 2016 In the Industry , , , , , , , , , Comments are off

Back to School: Stocking up for Spirit According to the National for Education Statistics 2015 will see 50.1 MILLION kids enroll in public school. 35.2 Million of those are Pre-K to 8th grade and 4.9 Million will be enrolled in high schools all across the US. And that’s just PUBLIC schools; an additional 4.9 Million students will attend a private school. All total, there are 55 million students in the US, each of them with parents, grandparents, family and friends. Uniform Embroidery – according to recent statistics about 16.5% of schools require some kind of school uniform. A nice Polo shirts or skirt emblazoned with the school crest is definitely a snazzy way to show school spirit. Friday Tees and Trip Shirts – Many schools encourage students to buy school t-shirts to wear on Fridays, on special event days or when they go on a field trip. This promotes school spirit. A perfect staple for life long memories. Bling, bling, bling when you go into school with custom rhinestone designs, spangle transfers or glitter vinyl. Sell cheer bows, booster shirts and more. Parents and teachers can get everything the kids get. Teachers, Moms, Dads, Grandparents and supporters of all kinds often want to show their support of their students and schools, and we’ve got all the sizes and products. Seasonal Shirts – Create a school design for Halloween, Christmas, President’s Day or any other holiday that’s celebrated in a school with our custom design tool. Club-wear – For all those after school activities. If there is a Computer club, DECA, Future Business Leaders of America, Future Farmers of America, Key Club, National Honor Society, Yearbook,Thespians…and more. Patches and Decals – Embroidered patches for bags or backpacks are simple ways to add school spirit to most products. Bling it up with rhinestone decals to put on [...]

The Best Thing About Summer Camp

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Jun 2, 2016 From the Sales Team , , , , , , , , , , , , , , , , Comments are off

Ahhh…summer time! If you run or organize a summer camp, the registrations are hopefully piling in and you’re getting prepared to provide an awesome camp experience. Every year thousands of kids come away from summer camp, whether it’s a day camp or sleepover camp, with lifelong memories. Other than the social, emotional, cognitive benefits of camp, kids come away with one of the most popular items from summer camp…their t-shirt! How many of you have kept you summer camp t-shirt until it ripped under the weight of your growing body and then kept them anyway? You can go into a thrift store on any given day and buy someone’s old camp shirt because they are completely and totally awesome. Not only do we design amazing camp shirts on the daily but our online design tool allows users to design their very own. Our design tool is super easy to use, has thousands of design elements and colors to allow you to create the perfect t-shirt for your summer (camp or no camp.)

Top 10 Reasons to Choose Silkworm

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Feb 22, 2016 From the Sales Team , , , , , , , , , , , , , , Comments are off

Top 10 Reason’s Why You Should Choose Silkworm, Inc 10.)  Online Design tool: Our website has a design tool to help you create the perfect design! Don’t worry, our artists will perfect it before your shirts print. 9.) Social Media: You can find us and what we are up to on Facebook, Twitter, Instagram, Pinterest, Tumblr or our website.  Every Monday we post a new awesome giveaway. Once a month we give away prizes to anyone that visits our location. 8.) Community Involvement: Silkworm and our employees are very active in the communities we serve. From Knock Hunger Out of the Park, to Relay for Life and as many things that we can fit in between…we love participating in community events. 7.) Transparency: We aim to provide clear, transparent pricing from the beginning to make sure you are aware of the fees and the pricing of your entire order. 6.) Embroidery: We can have your logo digitized to embroider on hats, coats, polo’s, jackets, bags and more! 5.) Promotional Products: We literally have thousands of custom products to choose from, we’re sure to have a unique product for your next event. Just give us a call and our team will gather items within your budget. 4.) Quality Assurance: Our quality assurance standards are high; we stretch, stomp, wear our products to create quality products that last. We have printers at each press to insure that your products are printing correctly on each and every shirt. 3.) Award Winning Graphic Design: Silkworm has won many awards and contests for our top notch graphic design. Our artists are fun, creative and work in collaboration with our customers and sales team to create designs that WOW! 2.) Awesome Customer Service:  We pride ourselves on customer service.  It’s never about the sale with us, it’s the relationship. We don’t want [...]

Repost: 15 Insane Facts About Promotional Products

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Feb 8, 2016 In the Industry , , , , , , , 1 Comment

Usually, we don’t re-post blogs on this page but we ran across one article that was too good not to share. Natasha Heiberg | 3rd February 2016  The power of the promotional product can sometimes be underestimated. However, many marketing teams will attest to the wide reach and long-lasting impact that promotional products can have. Utilizing them as a part of your marketing strategy can be key in connecting with current clients and reaching out to future clients. To back up our argument, here are some insane facts you probably didn’t know about promotional products. 80% of consumers own between one and ten promotional products. That is a huge portion of the population that is open to accepting your branded items! Out of this 80%, 53% use a promotional product at least once per week. That’s a pretty high chance of active engagement with your promotional products. 60% of these people, will keep a promotional product for up to two years! Only 1 in 5 people will throw away a promotional product. Promotional products can increase your client base by as much as 30% In the US, bags generate more promotional impressions than any other promotional product. A promotional bag has six thousand impressions per bag! Top products are wearables, followed by pens/pencils, bags, calendars and drinkware! Branded drinkware can be more effective than an expensive radio or television advert. A study showed that 57% of people were able to recall an advertiser whose logo was branded on a mug. Only 32% were able to recognise the advertiser from their radio spot and only 28% were able to recognise the advertiser from the television advert. The logo on the mug created a visual impression, and vision is our strongest sense! The first known promotional product was a commemorative button used [...]

My Favorite Promotional Product: Usability

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Feb 1, 2016 From the Sales Team , , , , Comments are off

What makes a promotional product worth your budget? Is the value measured in the amount of attention you can draw towards your brand? Maybe it is the initial ‘feel good’ effect you create when handing a potential client a tangible object that will be around for a while and is, in most cases, “FREE.” Could the product’s worth be in the usefulness of the item you give, generating goodwill that will likely be reciprocated? All of these and more can be great reasons to consider when choosing the right product but let’s look at the usefulness aspect for a moment. One of the more useful promotional products available may be hiding away in your home right now probably as you read this. It is in a junk drawer somewhere, most likely in your kitchen or perhaps under a sink. You received it from a service guy that repaired one of your home appliances.  Maybe you got it from that trade show you attended or picked up near the counter, as you were checking out, in a box that read, “Take One.” You did not give it a second look until Christmas morning, when your child opens that toy requiring sixteen AA batteries. You didn’t panic since you have the Phillips ES Series Tool that opens the battery compartment with ease, a task your normal size screwdriver would fumble with. The ES tool is a familiar sight and a handy tool that is comfortable with spending most of its life in that junk drawer, waiting for the moment you need it. It is great for toys, small appliances and electronics and is available with many tool top options. Choose from or combine magnet, phillips, straight and hex attachments as well as 16 different barrel color options. Best of all, the ES [...]

From the Sales Team: The Corkcicle

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Jan 10, 2016 From the Sales Team , , , , , , , Comments are off

Are you tired of gifting your best customers with the same been there, done that mousepads and mugs your competitors are using? Are you looking for something unique with a high perceived value? Do your customers like to drink wine (Of course they do, who doesn’t?) If you found yourself vigorously shaking your head in agreement while reading this post, then look no further. Meet the Corkcicle. The Corkcicle is a FDA compliant, BPA free wine chiller and bottle stopper in one. This hard working little device will chill your whites to perfection and bring those heavier reds down to optimal drinking temperature all while proudly displaying your logo. Awesome, right? Here at Silkworm we like to help our customers stand out and make great, first impressions last. We do this by providing you, the customer, with custom quotes and products that include new, unique and high quality items. That’s right; we customize everything just for you! No copy and paste here. Which brings us back to the Corkcicle, it is a high quality, retail grade item that will be used and reused by your customers. Why would you want your customers to use and reuse your promotional items? Because it keeps your logo and by extension, you, in front of your customers and (for those of you new to the game) that means dollar, dollar bills, yo! Kassidy Phoenix is a lead sales coordinator at Silkworm, Inc. Kassidy is a resident funny gal around the worm and takes the task of finding the perfect promotional item very seriously. Thinking outside of the box is just one reason why our customers love working with Kassidy. Let Kassidy help you find the perfect promotional item: kassidyns@silkwormink.com

Tis’ the Season for Giving: Gifts for Winter

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Dec 7, 2015 In the Industry , , , , , , , , , , , , , , , , , Comments are off

‘Tis the season to put your body to the test! To be blunt, it’s cold; darn cold. You can’t just “wing it” in the winter, so we have come up with a few products that will help you and your customers through this trying time. Hats Winter hats are a must-have during this cold season. When deciding on a hat, two factors that are important are style and functionality. No one wants a hat that’s cute, but doesn’t keep your head warm, or one that is very warm, but makes you look weird. Fleece, knit styles, and even heavy cotton are good options when it comes to picking something warm. If you’re looking to buy hats for a corporate event or for a large group of employees, then check out Cap America’s knit beanie styles. Choose your own custom art, whether it’s cuffed or un-cuffed, and even if you want a pom on the top. These caps are completely customizable. If you’re feeling matchy, they also have scarves that you can personalize as well. Gloves Not everyone likes to wear gloves. In an office survey, only 33% of people actually wear them. There were many reasons why people don’t like them. Three of the most prevalent reasons for not wearing them are: Not being able to use your touch screen phone. They get in the way of doing simple things, such as unlocking a car. They’re bulky and hard to get on and off, quickly. While these are all valid reasons, there are many solutions to these problems. There are special touch screen gloves that allow you to keep them on and still use your phone; there are slim fit styles that are good for dexterity and simple movements, and also fingerless gloves are good for quick removal. Whatever gloves [...]

Promotional Products: A Perfect Advertising Solution

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Nov 11, 2015 In the Industry , , , , , , , , , , , , , Comments are off

Promotional products are the one of the best form of advertising. Most people like getting something for free.  So why not take advantage of that and slap a company logo on an item?  There are plenty of benefits associated with promotional products for your company. 1. Give and you shall receive, at least most of the time.  A study by L.J. Market Research found 52 percent of participants did business with a company after they were given a promotional item.  The remainder said they’d be more likely to do business with the company because of the item they received. It’s a great way to get a conversation going as well. 2. They’re not going anywhere.  Tangible items have long shelf lives.  TV and radio commercials come and go. Newspaper ads and fliers end up in the recycling bin.  That same study by L.J. Market Research found 71 percent of participants had received an item in the last 12 months and of that group, 33 percent were carrying the product with them.  So chose your giveaways wisely. 3. Receive, use, and repeat.  Repetition comes into play with the right item.  A person could end up seeing your company logo or slogan several times a day depending on what the product is that you’re giving away.  There is potential that others will also be exposed to your message by the initial giveaway. 4. The gift that keeps on giving.  Re-gifting is no fun when you’re the one giving to a friend or family member.  But think of re-gifting as an effective way of getting your brand in more hands and in front of more eyes.  Even if the actual item isn’t passed along, stories and memories about it will be shared.  That form of advertising is immeasurable and can go a long [...]

Rewarding Employees

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Sep 28, 2015 In the Industry , , , , , , , , , , , , , , , Comments are off

When you think of awards, you probably think of one of two things; money or a plaque. Recognition in the workplace is generally associated with financial reward such as a raise, bonus, team lunch, or maybe a paid day off. While we generally don’t complain about financial rewards of any kind, financial awards can also backfire, big time. By rewarding employees by financial means alone, you assign a dollar value on each employee and action. The truth is, people are motivated by more than money and crave positive feedback, recognition and acknowledgement by executives and peers. Recognition is the key to employee retention. People need positive feedback and acknowledgement of their efforts. When we say people “need” positive affirmation we mean they really need to “feel” it. How can you reward an employee with something they can “feel” and make them “feel?” Employee gifts. Service awards, annual appreciation gifts, holidays, anniversaries, special achievements, you name it. We aren’t just talking about those standard plaques set on a wooden square with gold trim. We are talking customized brand name jackets, coats, ridiculously nice pens, cups, bar and stemware, watches, briefcases, bluetooth speakers, tech gadgets, etc. Step outside the box and give employees something personalized that they will use and appreciate. When implementing employee recognition programs keep these things in mind. Be able to reward in the moment. Be sure to set clear standards on what should be acknowledged and is considered “beyond” normal performance. Keep some personalized company items on hand to reward employees in the moment. Tie your rewards in to a larger goal. Don’t just give random items. Having tiered levels for performance and rewards makes it a fair playing ground. Again, set clear performance value to your rewards so that the awards are recognizable and meaningful. Think about [...]